The Game-Changer That Shook Golf

‍When LIV Golf launched its brand in London, White Label Live didn't just create an event. It was an electrifying experience that surprised the golfing world. The LIV brand was brought to life in just 3 months with cutting-edge technology, 48 players, and 12 teams.

A 120-second immersive moment across 12 meters of LED. A complete venue takeover. Every detail screamed excitement. Even a last-minute venue switch couldn’t stop it.

The first-ever professional golf draft showed the game's brightest stars. It marked LIV Golf as a bold, disruptive force in the industry.