A Virtual Retreat Where Sound Knows No Bounds
In 2021, Spotify's Audiotopia retreat immersed employees in a bold audio journey. White Label Live’s event celebrated sound, style and innovation. It had four bespoke 3D stages, each with live-streamed performances by Charli XCX, Mahalia, and Code Music.
A custom 8D audio score and motion graphics made it immersive. A microsite provided easy access to event details and RSVPs.
With over 6,000 participants from 42 locations, over 70% of Spotify's global workforce joined the celebration. The event proved that Spotify's core belief – "Listening is Everything" – transcends borders.